Case Study
How Search Engines Geometry Markings During Particulars Seeking?
Point to UX - Search-engine design alters users' gaze patterns on search-engine results pages, but only when users find the information on the page relevant to their current task.
Over decades, the complexity of the search-engine results pages (SERPs) has grown dramatically. In the recent years, UX, interactive and informational features have been added to SERPs.
For example, if you have searched for Charles Barkley in 2003, you would get nine organic results and some sponsored links placed at the top of the search results or in the right sidebar. Now, the same query could result in a SERP with many more components, such as a knowledge panel, a People Also Ask element, a video pack, and so forth.
- — Google in 2003 & 2020
- — Baidu in 2009 & 2020
- — Google and Baidu Similarities & Differences
- — The Pinball Eyetracking Pattern
- — The Content-Promotion Model
- — When Baidus Approach Works
- — When Baidus Approach Doesn't Work
Case Study
Google and Baidu SERPs
Similarities & Differences
